To achieve the perfect store, it is imperative to strengthen performance in retail execution, for this, it is necessary to manage the commercial process through software solutions that allow the automation of activities at the point of sale. Some time ago, in our article "Importance of Automating Point of Sale

The experience that the shopper obtains when entering a point of sale is decisive for the achievement of our commercial objectives. Technological innovations at the point of sale such as digital signs, smart changing rooms, virtual reality mirrors and the Internet of Things (IoT) itself can be used to offer

One thing is the image of your brand or the products you sell, but another thing is your point of sale and the experience you offer your customers when they visit it. As we told you in our article "Keys to achieve perfect execution within the POS", increasing sales, reducing

To achieve a unique and positive shopping experience, it is essential that the consumer feels identified with and/or close to the brand, which generates their loyalty. Empathy and ethics are two keywords when we talk about brand humanization; But what exactly is humanizing the brand and why is it

Achieving the perfect execution is not complicated if you have clear objectives and the right tools. Some time ago we told you about the perfect execution and we gave you some advice so that you could achieve it; However, today we want to delve deeper into this topic since it

2023 is presented as a year in which shops and businesses have to keep up with the latest trends in order to compete in an increasingly fierce market. It is key to know where we are headed. -------------------------------------------------------------------------------- The year 2022 soon ends, leaving a great evolution in the retail

To avoid problems, companies and laboratories should worry about investing in systems and solutions that help them to know exactly the stock of medicines. In addition to being able to predict demand, achieving an accurate forecast, which allows supply chains to anticipate orders. -------------------------------------------------------------------------------- People's health is essential and a

Studying and understanding the variables that make a person choose a brand or product is the basis of traditional marketing. However, in an increasingly competitive market, it is necessary to start making a differentiation between who buys and who consumes the product; and above all, build differentiated strategies that allow

Fashion retailers tend to prioritize revenue expansion and customer acquisition, optimizing operations to offer frequent assortment changes, as these constant changes have been shown to increase store or website traffic. -------------------------------------------------------------------------------- The term "fashion retail" refers to retailers found in the fashion industry. This sector tends to be one of

Do you have registered products in stock but not in warehouse? Find out why this happens and how to avoid it so that your POS is not affected. -------------------------------------------------------------------------------- There are many situations that can negatively affect your POS, causing reputational damage, monetary loss and more. One of those is